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LAUNCHING LITTLE FREDDIE TO THE INFLUENCER SET 

To launch premium baby food brand and international success story Little Freddie, we went to the parenting influencer set first, giving them a sneak peak behind the scenes of the brand and chance to try the range before press or consumers, hosting them and their kids at a stunning launch event as an introduction to the brand. As well as meeting Little Freddie’s founders and sampling the full product range, our ambassadors we given exclusive access to new product lines, building brand advocates right from the beginning of its UK launch.